Updating the Surface GTM docs to cover per-step conversion events and all available dataLayer variables.#51
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Updating the Surface GTM docs to cover per-step conversion events and all available dataLayer variables.#51mintlify[bot] wants to merge 1 commit into
mintlify[bot] wants to merge 1 commit into
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Redskull-127
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This PR needs work
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| <Info> | ||
| **Tip:** Make sure your Google Ads account has conversion actions that match these names or your chosen naming convention. | ||
| The same `SurfaceFormStarted`, `SurfaceFormStepSubmitted`, and `SurfaceFormCompleted` events are also dispatched to **Meta Pixel** and **GA4** natively if you've configured a Pixel ID or Measurement ID in form settings — so if you only need standard event names, you don't need a GTM tag at all. Use the GTM approach above when you want to fire **custom, per-step** conversion events to those platforms. |
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We don't need this information in GTM doc
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| For more details on how to setup Google Ads Conversion Tags, please refer to our [**Google Ads Tracking Guide**](/docs/events/google-ads-tracking). | ||
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| ### Example: Meta Ads |
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Remove, it's GTM doc
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| Surface Forms can push key events to your website's data layer, making it easy to track user interactions and conversions in Google Tag Manager (GTM). | ||
| Surface Forms can push key events to your website's data layer, making it easy to track user interactions and conversions in Google Tag Manager (GTM) — including **per-step / per-screen** conversions you can wire to Google Ads, Meta Ads, LinkedIn, and any other platform. |
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Just mention about per step id nothing much
| | Trigger - Email Submitted | Custom Event | `SurfaceFormStepSubmitted` | `dlv - emailProvided` equals `true` | | ||
| | Trigger - Meeting Booked | Custom Event | `SurfaceFormStepSubmitted` | `dlv - meetingBooked` equals `true` | | ||
| | Trigger - URL | Custom Event | `SurfaceFormStepSubmitted` | Any | | ||
| | Trigger - urlParam | Custom Event | `SurfaceFormStepSubmitted` | Any | |
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Should we mention step id here?
| | Trigger - Screen 2 Done | Custom Event | `SurfaceFormStepSubmitted` | `dlv - stepId` equals `Company info` | | ||
| | Trigger - Screen 3 Done | Custom Event | `SurfaceFormStepSubmitted` | `dlv - stepId` equals `Pick a slot` | | ||
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| **Steps:** |
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We need images for these steps
| </Frame> | ||
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| ## 3. Set Up Google Ads Conversion Tags | ||
| ### Per-step triggers (fire different conversions for different screens) |
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